- Client:Metro International
Product: Publimetro News App
Role: Product Manager (Team of 5)
- Objective-C (Native iOS App)
- Java (Android)
- Ruby on Rails
- Re-built API/data architecture to optimize JSON Calls.
- Built from ground up iOS and Native News experiences.
- Analyzed usage data to define new Editorial guidelines.
- Created “perfect article template” based on most read articles and App usage.
- 370% Average traffic uplift after launch of new Apps.
- 54% Average uplift in Appstore and GooglePlay Ratings after launch
- Reached Ranking nº1 in Appstores, Category “News and Entertainment” In Chile
- Honoree at The Webby Awards 2016 | News Apps